WATCH: The Dallas Cowboys teach kids healthy living
Your kids can learn about eating healthy and moving more with retired center Travis Frederick and official mascot Rowdy in these Fuel Up to Play 60 videos. Use them at home or at school!
Dairy brings star power
Dairy MAX is the official nutrition partner of the Dallas Cowboys. Not only do we work together in schools through Fuel Up to Play 60 (FUTP 60), we also sponsor the Fuel Up Training Table at the Cowboys headquarters at The Star and help make sure science-based nutrition messaging is included in the tours. Plus, we pitch in on Cowboys community projects – like the Parents Football Safety Clinic – and they pitch in on Dairy MAX projects – like school breakfast programs.
FUTP 60 Ambassadors Travis Frederick and Joe Looney
We are proud to have both Travis and Joe join us in bringing Fuel Up to Play 60 to students – they are both great role models for healthy living!